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Intermediate Time: 15 min
Step 2 of 5

Citation tracking pipeline

Visible source links make citations observable, but they do not make the measurement design automatic. Build the question set around real audience needs, inspect a small sample by hand, and only then decide how collection, normalization, and change measurement should be automated.

Core reading

  1. AI Citation Tracking
    Playbooks
  2. Citation vs Mention vs Link
    Wiki

Self-check

  • How do you build a prompt set that's actually representative of what your audience would ask?
  • What does manual review reveal that an automated citation pipeline may miss?
  • How do you compute deltas without lying to yourself about what changed and why?