Beginner Time: 10 min
Step 4 of 5
How AI credits you: citation, mention, and link
GEO measurement becomes clearer once citations, mentions, and source links are treated as separate outcomes. Compare what each one records, what it leaves ambiguous, and which outcome matches the question your team needs to answer before selecting a metric or tool.
Core reading
- Citation vs Mention vs Link Wiki
- Brand Mentions Wiki
Self-check
- How does a citation, a mention, and a link each look in an AI answer?
- Why should citations, mentions, and source links be measured as separate outcomes?
- Which of the three do you actually want to track first?