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Intermediate Time: 12 min
Step 5 of 6

Multilingual & multimodal extensions

Changing language or medium changes what evidence an engine can recover and which sources compete for attention. Use this step to decide what must be localized rather than translated for the intended audience, and which text signals should accompany visual or audiovisual material.

Core reading

  1. Multilingual GEO
    Wiki
  2. Multimodal Signals
    Wiki

Self-check

  • When does a Chinese-only site need an English version, and when does an English-only site need a Chinese one?
  • Through which text and media channels can engines interpret images, video, and charts?
  • Which signals carry across languages, and which have to be re-earned per language?